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Photo Credit: https://www.pexels.com/photo/close-up-of-hand-holding-text-over-black-background-326576/ If you’re in the market for brochures, business cards, posters, or other marketing materials, you already know that you’re going to need to come up with the perfect design, color scheme, copy, and layout. However, even after you’ve checked off all of those boxes, there’s another very important decision to make: [...]

Photo Credit: https://www.pexels.com/photo/photo-of-laptop-beside-notebook-3890376/ Photo by Abhilash Sahoo from Pexels Having a strong brand presence on social media has become essential to your Digital Marketing efforts. Choosing the day, week and hour is crucial when promoting your content, and luckily there are social media scheduling tools to make things much easier. A strong presence on social media is a [...]

Photo Credit: https://www.pexels.com/photo/focused-ethnic-woman-writing-in-copybook-5538341/ Photo by Zen Chung from Pexels Have you ever seen a big brand without a logo? No, because there aren’t any. A logo has a major impact on how your customers will perceive your brand. So naturally, you want your logo to be outstanding. But how do you get there, and what are the [...]

Photo Credit: https://unsplash.com/photos/O5v8heKY4cI Photo by Nathana Rebouças on Unsplash  If you are a small business owner, you understand how difficult marketing can be especially when marketing your website. A large part of building a website revolves around search engine optimization. Let's first dive into what SEO even is. What is SEO? Think of SEO [...]

Having a strong Internet presence is necessary. There is a simple truth when it comes to website success - if you want people to use your site, you need to make that site easy to use. You want to grow and attract new customers, but if your site is not user-friendly, then you're doing [...]

Ever think to yourself "I wish I could find a man that's got it all"? Well, look no further than your nearest design agency ladies because your future husband is probably sorting through his color palette book as we speak! Here are 10 reasons why you should marry a Graphic Designer! [...]

Photo Credit: https://www.pexels.com/photo/black-and-gray-laptop-on-black-sectional-couch-577210/ Photo by Lukas from Pexels 5 Ways to Make Sure Your Business Stands Apart from your Competition Small businesses have many marketing challenges, but one of the hardest things small business orders should focus on is determining what makes their business stand out from the competition and presenting it in a way that attracts [...]

Photo Credit: https://www.pexels.com/photo/person-holding-black-iphone-5-5076511/ Photo by cottonbro from Pexels 5 Reasons Why Having a User-Friendly Website Design Will Increase Your Traffic The first impression many of your customers get is your website design. It expresses your brand and your offerings. This is your crucial chance to win potential customers over by showing them that you can offer solutions [...]

Photo Credit: https://www.pexels.com/photo/open-laptop-with-black-screen-near-cups-of-coffee-4050215/ Photo by EKATERINA BOLOVTSOVA from Pexels 10 Ways to be a Better WordPress Blogger Looking to enhance your website with blogs? Blogs are a great way to improve your online presence and increase website clicks. Here are some helpful strategies for keeping your content calendar full. 1. Keep your site beautiful and user-friendly Aside [...]

Designing a new website, whether you are doing it yourself or hiring a professional, can be an overwhelming task. Domains, hosting, writing your content, choosing a designer and images are just some of the things you have to think about. Most small businesses underestimate the work required to create a strategic website leading to [...]

Photo Credit: https://www.pexels.com/photo/drug-store-drink-coca-cola-signage-on-gray-wooden-wall-210126/  How to Utilize Local Marketing Channels Everyone in business today needs an online presence. The importance of a business website and active social media profiles to business growth and promotion can’t be underestimated. But it’s a mistake to neglect local marketing opportunities. Whether your business is a small, single-location operation or [...]

Photo Credit: https://www.pexels.com/photo/person-holding-blue-ballpoint-pen-on-white-notebook-669610/ Photo by Lukas from Pexels Marketing Tips to Grow Your Small Business Just like everyone who’s carrying a few (or more than a few) extra pounds wants to know the fastest, easiest way to lose weight, every business owner wants to know the fastest, easiest (and cheapest) way to grow a business. But just [...]

Photo Credit: https://unsplash.com/photos/TaOGbz_S-Qw Photo by Solen Feyissa on Unsplash  How to Improve Your Customer Communication When customers do business with your company, do they know who you are as the business owner? Make sure your customers know the face behind the product or service, and it will pay back the effort tenfold in repeat [...]

Photo Credit: https://unsplash.com/photos/ZJEKICY5EXY Photo by Cytonn Photography on Unsplash  Why is Google Analytics Important? Google Analytics is a free service that enables you to get valuable insight into the traffic your website is getting or not getting. It’s one of the most beneficial digital marketing tools. Yet, most businesses don’t use it. If you [...]

Photo Credit: https://unsplash.com/photos/4Hg8LH9Hoxc Photo by Crew on Unsplash  Ask any business owner what their goal is and they'll say more sales. And the best way to get more sales is to get more website traffic. There are endless ways to do this and with so many options it's hard to know which are actually [...]