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Facebook is an excellent place to reach out to your target audience and drive new traffic to your business. However, you can waste your social media advertising budget and throw money away without a solid ad strategy. As with any type of promotion, you’ll need to actively figure out what works best for your [...]
Since 2017, engagement on Facebook Pages has decreased by 20%, leaving many social media managers scratching their heads. Engagement is one of the pillars of social media success and is a key indicator of who’s interacting with your content. Growing engagement means you have more likes, follows, and comments, which increases the likelihood of being [...]
Photo Credit: Photo by Katerina Holmes from Pexels Writing blogging content might just be one of the most time-consuming parts of content marketing. Not only do you have to select a relevant topic, but you also have to find a way to keep the subject fresh, unique, and click-worthy. And do it all while skimming through [...]
Photo Credit: https://unsplash.com/photos/yyMJNPgQ-X8 Photo by NordWood Themes on Unsplash If you are currently not taking the time to plan your social media calendar in advance, you could end up scrambling to find high-quality content to share. This can be a big problem because sharing quality content across your social channels is one of the [...]
Photo Credit: https://www.pexels.com/photo/photo-of-laptop-beside-notebook-3890376/ Photo by Abhilash Sahoo from Pexels Having a strong brand presence on social media has become essential to your Digital Marketing efforts. Choosing the day, week and hour is crucial when promoting your content, and luckily there are social media scheduling tools to make things much easier. A strong presence on social media is a [...]