Our Blog

Photo Credit: Photo by Katerina Holmes from Pexels Writing blogging content might just be one of the most time-consuming parts of content marketing. Not only do you have to select a relevant topic, but you also have to find a way to keep the subject fresh, unique, and click-worthy. And do it all while skimming through [...]

Photo Credit: https://www.pexels.com/photo/serious-young-black-man-working-on-laptop-sitting-near-window-in-library-5940708/ Photo by Kampus Production from Pexels If there is one good thing about the internet, it’s the endless access to learning materials. No matter what subject you’re looking to dive into, Google has the resources. The problem is filtering through those resources. When it comes to digital marketing, information on the World Wide Web [...]

Photo Credit: https://www.pexels.com/photo/person-using-laptop-461077/ Photo by picjumbo.com from Pexels If you didn’t already know, where you rank on Google’s search results page (SERP) is crucial. Be honest - how often do you actually go to the second page? Chances are you don’t. You click on the links at the top of the page. This is exactly where you [...]

Photo Credit: https://unsplash.com/photos/VvAcrVa56fc Photo by Austin Distel on Unsplash Email marketing remains one of the most powerful ways to connect with your audience. But here’s the catch: your campaigns are only as strong as your email list. Without a growing list of engaged subscribers, even the best-crafted emails won’t deliver results.So, how do you actually [...]

Photo Credit: https://unsplash.com/photos/68c8TlX5dfk Photo by Christina @ wocintechchat.com on Unsplash  You might be asking yourself “Why do I need to get more Google My Business Reviews? Do they even matter?” We can answer these questions in a single word – YES! Google puts reviews at the top of a Google search for a reason. [...]

Knowing that web design isn’t your thing, you hired a traditional web design agency to build your new website. You’ve been promised quick launch dates, great website performance, and so much more -- all for one hefty, upfront cost. It’s now well past the launch date. Your website went up late. It isn’t performing [...]

Meet Our Owner and Inspirational Enthusiast - Courtney Boyer There's a reason our owner is known as more than just CEO/Owner. She's our inspirational enthusiast! If you've ever met her, then you know why. But if you haven't, here is your chance to get to know more about the face behind Charley Grey. Web world, meet [...]

Photo Credit: https://www.pexels.com/photo/red-and-brass-dart-pin-on-dartboard-226569/ Photo by icon0.com from Pexels Use These 5 Questions to Define Your Target Audience Saying that your business targets anyone is too broad and so is saying that you are just targeting moms. Your target audience should be a very specific market that allows you to make the most of your marketing dollars and [...]

Photo Credit: https://unsplash.com/photos/C3V88BOoRoM Photo by Bench Accounting on Unsplash Website Reviews Can Boost Your Local SEO When it comes to local SEO, most businesses focus on keywords, backlinks, and Google Business Profile optimization. But there’s a powerful (and often underused) strategy that can push you higher in local rankings: customer reviews.In this article, we’ll break [...]

Photo Credit: https://unsplash.com/photos/26MJGnCM0Wc Photo by Kaleidico on Unsplash  How to Create a Content Strategy The digital world has become a red sea. Everyone has a website and everyone is fighting for a strong presence on the web. But only some are utilizing a website content strategy. To be exact, only 37% of businesses are [...]

Photo Credit: https://www.pexels.com/photo/marketing-luck-technology-letter-7119258/ Photo by FreeBoilerGrants from Pexels Despite the complexity of internal linking, it is utterly important for SEO. Why? Because strategic internal linking defines the architecture of your website, boosts ranking throughout your site, and helps with website navigation. In this article, Charley Grey will break down why internal links are so important for SEO [...]

Photo Credit: https://www.pexels.com/photo/person-using-macbook-pro-374074/ How to Respond to Google My Business Reviews As a business owner, it’s crucial that you respond to Google My Business reviews – both good and bad. In fact, studies have shown that responding to customer reviews can significantly boost your ratings. It’s one thing to understand the importance of responding, [...]

Photo Credit: https://www.pexels.com/photo/woman-sitting-while-holding-pen-920377/ Photo by Andrea Piacquadio from Pexels Access to online platforms like Wix and Wordpress can make designing a website seem easy. But what these platforms don’t help you do is optimize your website design for search engines such as Google. A seamless web design goes far beyond just aesthetics. Google prefers websites that are [...]

Photo Credit: https://www.pexels.com/photo/apple-laptop-notebook-office-39284/What is Web Design? [Beginner’s Guide for 2025] Your website is often the first impression potential customers get of your business. Within seconds, they decide whether to trust you, stay, or click away. That’s where web design comes in.But what exactly is web design, and why does it matter for your business? Let’s [...]

In today’s generation, everything you need to know is on Google. Looking for a dentist near you? You Google it. Need to find a restaurant with a gluten-free menu? You Google it. Google has become the initial connector for customers and businesses. This means that your presence on the internet, and more specifically, your [...]

Photo Credit: https://www.pexels.com/photo/man-using-ballpoint-pen-374820/ Ladies and Gents… it’s time. Sure, we’re actively executing on our 2018 marketing plans, and there are still plenty of wins to be collected this calendar year, but many of 2019’s most successful campaigns will be born now. It’s time for marketing planning. A marketing plan is essential to the success [...]