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When it comes to designing a website yourself, nobody is going to tell you that you can’t. The question, rather, is whether or not you should. With so many methods at your disposal to create your own business website, a DIY website may seem like a good choice, but there are ways that this [...]

Photo Credit: https://unsplash.com/photos/pypeCEaJeZY Photo by Campaign Creators on Unsplash Search engine optimization (SEO) is one of the most valuable tools at your disposal when it comes to generating quality traffic and increasing awareness surrounding your brand. Whether you are a small business owner or an up-and-coming blogger, SEO services play an important role in [...]

In a world where search engine optimization (SEO) and user experience are key to attracting visitors to your website, it’s vital that you’re doing everything possible to make your site Google-friendly. Optimizing images on your website is one of the best ways to not only boost SEO but ensure improved website performance. Luckily, there’s [...]

Photo Credit: https://www.pexels.com/photo/young-lady-typing-on-keyboard-of-laptop-in-living-room-4050315/ Photo by Vlada Karpovich from Pexels In a world where improving a website’s overall SEO has become a main topic of conversation amongst web designers and marketers, looking for unique opportunities to boost your score is vital. Page title optimization is one of the most commonly overlooked methods, but if you [...]

Photo Credit: Photo by Drew Williams from Pexels Fun fact: Google doesn’t just care about the crawlability of your website. It cares about the crawlability of your images as well. Image optimization can help increase page loading times, attract new customers, and help your images appear in Google searches. This is especially important if you run [...]

Content SEO Review Are ALL Images Optimized? There are six things we look at for image optimization: Have the images been compressed? Are the dimensions of the image appropriate? Are any of the images pixelated? Has alt texts been applied? Are the image files named properly? What files are the images saved as? Why [...]

Photo Credit: Photo by Katerina Holmes from Pexels Writing blogging content might just be one of the most time-consuming parts of content marketing. Not only do you have to select a relevant topic, but you also have to find a way to keep the subject fresh, unique, and click-worthy. And do it all while skimming through [...]

Photo Credit: https://www.pexels.com/photo/serious-young-black-man-working-on-laptop-sitting-near-window-in-library-5940708/ Photo by Kampus Production from Pexels If there is one good thing about the internet, it’s the endless access to learning materials. No matter what subject you’re looking to dive into, Google has the resources. The problem is filtering through those resources. When it comes to digital marketing, information on the World Wide Web [...]

Photo Credit: https://www.pexels.com/photo/person-using-laptop-461077/ Photo by picjumbo.com from Pexels If you didn’t already know, where you rank on Google’s search results page (SERP) is crucial. Be honest - how often do you actually go to the second page? Chances are you don’t. You click on the links at the top of the page. This is exactly where you [...]

Photo Credit: https://unsplash.com/photos/VvAcrVa56fc Photo by Austin Distel on Unsplash  There is an ever-changing flux of subscribers in your email list. Unfortunately, the numbers tend to move downward by about 22.5% every year. As a business, it’s your job to ensure that your marketing plan constantly adds fresh contacts to your email list. But as [...]

Photo Credit: https://unsplash.com/photos/68c8TlX5dfk Photo by Christina @ wocintechchat.com on Unsplash  You might be asking yourself “Why do I need to get more Google My Business Reviews? Do they even matter?” We can answer these questions in a single word – YES! Google puts reviews at the top of a Google search for a reason. [...]

Knowing that web design isn’t your thing, you hired a traditional web design agency to build your new website. You’ve been promised quick launch dates, great website performance, and so much more -- all for one hefty, upfront cost. It’s now well past the launch date. Your website went up late. It isn’t performing [...]

Meet Our Owner and Inspirational Enthusiast - Courtney Boyer There's a reason our owner is known as more than just CEO/Owner. She's our inspirational enthusiast! If you've ever met her, then you know why. But if you haven't, here is your chance to get to know more about the face behind Charley Grey. Web world, meet [...]

Photo Credit: https://www.pexels.com/photo/red-and-brass-dart-pin-on-dartboard-226569/ Photo by icon0.com from Pexels Use These 5 Questions to Define Your Target Audience Saying that your business targets anyone is too broad and so is saying that you are just targeting moms. Your target audience should be a very specific market that allows you to make the most of your marketing dollars and [...]

Photo Credit: https://unsplash.com/photos/C3V88BOoRoM Photo by Bench Accounting on Unsplash  Website Reviews Can Boost Your Local SEO Your reputation speaks to who you are as a business – what people have to say matters. And what people have to say online matters even more. So, if you have a business, managing your online reviews should [...]

Photo Credit: https://unsplash.com/photos/26MJGnCM0Wc Photo by Kaleidico on Unsplash  How to Create a Content Strategy The digital world has become a red sea. Everyone has a website and everyone is fighting for a strong presence on the web. But only some are utilizing a website content strategy. To be exact, only 37% of businesses are [...]