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Search Engine Optimization is essential for your small business. It helps increase visibility online, attract nearby customers, drive more organic traffic, and build credibility. This article delves into the top benefits of SEO for small business, showing how it can fuel growth and success. Key Takeaways Boost your online visibility with effective SEO strategies [...]

Have you ever heard of the Google ad auction, or the term "PPC bidding"? Every time a user searches and your ad qualifies for their search engine results page (SERP), there is a lightning-fast bidding that occurs so Google decides which ad appears first in the sponsored section. Understanding how the bidding works can [...]

Photo credit: Background photo created by Racool_studio - www.freepik.com Blogs are a crucial part of your digital presence and can significantly boost your SEO rankings for your site. However, not everyone is a gifted writer, and if you don't have an individual on staff with writing talent, your marketing department can struggle. Still, you [...]

Growing your web traffic is more than just appealing to the Google SEO algorithms. While ranking high in the search engines is a top priority, we can do things to accomplish this and still appeal to your visitors. Any business's goal is to rank high enough that customers find your products or services more appealing [...]

Driving traffic to your website under normal circumstances can be a challenge, but we’re no longer operating under normal circumstances. Here at Charley Grey, we’ve been analyzing data, changing our SEO strategy, and staying informed about how the new normal is affecting website traffic for all of our clients. Global shutdowns and halting economies have [...]

If you’re a small business, optimizing local SEO is essential for your website success. Unlike the national SEO rankings, local SEO prioritizes appearing on SERPs based on your location and the location of your target customers. When you optimize local SEO on your website, you drive more traffic to your site, which can lead to [...]

Photo Credit: https://unsplash.com/photos/pypeCEaJeZY Photo by Campaign Creators on Unsplash Search engine optimization (SEO) is one of the most valuable tools at your disposal when it comes to generating quality traffic and increasing awareness surrounding your brand. Whether you are a small business owner or an up-and-coming blogger, SEO services play an important role in [...]

In a world where search engine optimization (SEO) and user experience are key to attracting visitors to your website, it’s vital that you’re doing everything possible to make your site Google-friendly. Optimizing images on your website is one of the best ways to not only boost SEO but ensure improved website performance. Luckily, there’s [...]

Photo Credit: https://www.pexels.com/photo/young-lady-typing-on-keyboard-of-laptop-in-living-room-4050315/ Photo by Vlada Karpovich from Pexels In a world where improving a website’s overall SEO has become a main topic of conversation amongst web designers and marketers, looking for unique opportunities to boost your score is vital. Page title optimization is one of the most commonly overlooked methods, but if you can [...]

Photo Credit: https://unsplash.com/photos/68c8TlX5dfk Photo by Christina @ wocintechchat.com on Unsplash  You might be asking yourself “Why do I need to get more Google My Business Reviews? Do they even matter?” We can answer these questions in a single word – YES! Google puts reviews at the top of a Google search for a reason. [...]

Photo Credit: https://unsplash.com/photos/C3V88BOoRoM Photo by Bench Accounting on Unsplash  Website Reviews Can Boost Your Local SEO Your reputation speaks to who you are as a business – what people have to say matters. And what people have to say online matters even more. So, if you have a business, managing your online reviews should [...]

Photo Credit: https://www.pexels.com/photo/marketing-luck-technology-letter-7119258/ Photo by FreeBoilerGrants from Pexels Despite the complexity of internal linking, it is utterly important for SEO. Why? Because strategic internal linking defines the architecture of your website, boosts ranking throughout your site, and helps with website navigation. In this article, Charley Grey will break down why internal links are so important for SEO [...]

Photo Credit: https://www.pexels.com/photo/person-using-macbook-pro-374074/ How to Respond to Google My Business Reviews As a business owner, it’s crucial that you respond to Google My Business reviews – both good and bad. In fact, studies have shown that responding to customer reviews can significantly boost your ratings. It’s one thing to understand the importance of responding, [...]

Photo Credit: https://www.pexels.com/photo/woman-having-a-dental-check-up-3845625/ Photo by Anna Shvets from Pexels Before we talk about the 3 ways to get more dental patients to your dental practice, I want to give you an awesome marketing tip that you can do tomorrow to start receiving more Facebook traffic and, ultimately, more dental patients! Create an 8.5" X 11'' table topper [...]

Photo Credit: https://unsplash.com/photos/O5v8heKY4cI Photo by Nathana Rebouças on Unsplash  If you are a small business owner, you understand how difficult marketing can be especially when marketing your website. A large part of building a website revolves around search engine optimization. Let's first dive into what SEO even is. What is SEO? Think of SEO [...]